PDF Download , by Christopher Lehane
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, by Christopher Lehane
PDF Download , by Christopher Lehane
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Product details
File Size: 459 KB
Print Length: 257 pages
Publisher: St. Martin's Press (December 11, 2012)
Publication Date: December 11, 2012
Sold by: Amazon Digital Services LLC
Language: English
ASIN: B0096M8PL4
Text-to-Speech:
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Amazon Best Sellers Rank:
#257,559 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
News junkies, professional communicators, and executives can make great use of this book. The authors skillfully married prominent stories with practical guidelines that can be used in crisis mode or even when just trying to “shoot holes†through potential press responses or outcomes. Many execs talk about transparency. This book provides solid examples of why it is important and how to execute this value internally and externally. It was a fast read with memorable take-aways for those who are in the business of storytelling.
Students and professionals must read this book! Thus far in my studies, this book ranks as one of my favorites. This is the bible of crisis management. Students and professionals should take heed to the commandments stated in the text. Learning the rules can only elevate one's reputation for handling stakeholders in a crisis. This book offers rules for engagement and promotes ethical practices.
Love it
I used this in my independent study during undergrad. My favorite aspect is how the authors used numerous real-life examples of how each rule was broken and followed. The organization of the information is great. I felt it could be repetitive at times, but overall, it was very useful.
Diverting, but very repetitious.Really a 20 page essay, or magazine article, that was expanded.
A few worthwhile points, but felt more like a commercial for the author than a knowledge-sharing book.
This book contains great strategies for crisis control and good examples of those strategies.Good reading for anyone interested of having a better management of communication crisis.
Just an excellent, easy read of relevant issues and crisis management.
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